How Much Would You Pay to Cure Your Rosacea?

Written by on May 17, 2012 in research with 8 Comments


Most published abstracts are a pretty dry read. This one is about as dry as they come. How about titling it “Rosacea Sufferers Willing To Pay Less than Vitiligo, Even the Women!”. Now that makes it sound more interesting right? Well that is the gist of this paper.

Researchers have come up with the idea of quantifying the burden one feels from a disease by asking sufferers how much they would be will to spend to achieve complete healing. Apparently this sort of quantification measure is a well established method.

Rosacea sufferers were found to be willing to pay on average € 2,880 or $USD 3,700.

Vitiligo sufferers on the other hand were found to be willing to spend € 7,360 or $USD 9,400.

Surprising Result?

The suggestion that vitiligo sufferers would be willing to pay 3 times as much as rosacea sufferers to achieve a cure surprised me.

Whilst vitiligo is no doubt unsightly in the worst cases, rosacea is equally if not harder to handle psychologically. Also some forms of rosacea, for example neurogenic rosacea can be quite debilitating.

Get Your Theoretical Cheque Book Out

At your worst, what would you have been willing to expend to get rid of your rosacea ?

Willingness to pay and quality of life in patients with rosacea.

J Eur Acad Dermatol Venereol. 2012 May 14, Beikert FC, Langenbruch AK, Radtke MA, Augustin M., IVDP – Institute for Health Services Research in Dermatology and Nursing, University Medical Center Hamburg, Germany.

Background: Rosacea is a chronic inflammatory dermatosis affecting >2% of the population. Willingness to pay (WTP) is a well established method which reflects the individual burden of disease.

Objectives: Evaluation of WTP and quality of life (QoL) in patients with rosacea.

Methods: Nationwide postal survey on adult patients with rosacea affiliated with the German rosacea patient advocacy group. WTP was evaluated by three standardized items and compared to historical data on vitiligo (n = 1023). QoL was assessed using the Dermatology Life Quality Index (DLQI).

Results: Data from n = 475 rosacea patients (79.9% women, mean age 56.3, range 26-90) were analysed. On average, patients were willing to pay € 2880 (median € 500) for complete healing compared with € 7360 (median € 3000) in vitiligo.

Relative WTP was higher in women; the highest sums were registered for the age group 21-30 years.

The extent of facial involvement predicted a higher relative WTP, whereas WTP decreased with the duration of symptoms and age.

Mean DLQI total score was 4.3 compared to 7.0 in vitiligo.

In rosacea, the highest values were observed in patients < 30 years. Severe QoL reductions (DLQI>10) were less frequent (11%) than in vitiligo (24.6%).

The correlation between WTP and DLQI was significant (e.g. r = 0.249, P = 0.000 for relative WTP).

Conclusion: Rosacea patients show a moderate WTP and average QoL reduction is mild. WTP proved to be a valid tool to assess patients’ burden of disease. Patient education and the development of effective treatment options might still improve patients’ satisfaction.

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About the Author: David Pascoe started the Rosacea Support Group in October 1998. .

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8 Reader Comments

  1. Dan says:


  2. Erik Wright says:

    I’d be willing to spend probably around five grand to cure my Rosacea, anything more would require some serious though and consideration. I’m a 22 year old male.

    That Vitiligo sufferers would be willing to pay more does not surprise me. While rosacea is unsightly and uncomfortable, Vitiligo can feel like you are having your cultural identity stripped away from you.

  3. DaveM81 says:

    I would be willing to pay far, far in excess of those average figures for a guaranteed and permanent cure for my condition, such is the effect it has had on my life. I’d go as far as to say I’d remortgage my house if necessary.

  4. MsLux says:

    €10,000 to be able to have pale or olive coloured robust skin. Life is hard enough!

  5. Anita T. Monroe says:

    What would I pay? I have had this condition for almost fifty, that’s 50!
    years. It has blighted my life. I’d pay any amount, not just for me, but for others who could be spared this particular misery.

  6. alisha says:

    I would also mortgage my house…Just to have one day – one night without burning, stinging cheeks and becomes such an emotional disease too. You can’t hide it..people stare, feel pity and ask what is wrong or if I am feeling starts to break you down..I agree with anita..I would do it for myself and if it worked..I would want to pay for others

  7. TC says:

    I agree with you guys, I would give everything I own to have a “normal” life.

  8. th_ says:

    i am 22 year old male i would consider my self typically good looking even some people 2 problem is when i get beat red i just wanna teleport to my house and hide under the pillows! i remember when i put a high amount of brimonidine firstly on my face after 30 min my face got 100% clear white i got so happy that 10-12 hours having 100%clear face and no flares that i think i would easily pay like 20000 euros i dont got that money but if some1 said to me come work for me for free 2 years and i will cure your rosacea forever i would definetely do it i believe the more years i pass with rosacea are like lost years..i dont say my life sucks but i would be so complete and happy if i could cure it

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